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Payment behaviour of many Turkish businesses has deteriorated since 2015, and key sectors continue to face problems in 2017 due to increased uncertainty.

The current economic rebalancing efforts do not yet really support consumer durables retailing, as the saving rate of Chinese consumers remains high.

Further sales growth in 2017 is uncertain as consumer confidence could be affected by the outcome of the presidential and parliamentary elections.

Competition is high in all segments and price pressure offsets sales volume growth, meaning that the already low profit margins will remain under pressure.

2017 is expected to be challenging as the weaker pound is putting upward pressure on prices and growing uncertainty could affect consumer spending.

The 2017 retail sales outlook remains positive, due to robust private consumption driven by an improved housing market, job growth and higher wages.

Sales are expected to grow further in 2017, but smaller businesses are struggling to cope with the fast growing market leaders and online retailers.

Given the positive economic outlook for 2017 with household consumption forecast to increase above 3% , robust consumer durables sales growth is expected.

In 2016 non-food retail sales increased 6.8%, benefitting from robust private consumption growth fuelled by low inflation and increasing employment.

Small- and medium-sized retailers generally operate on low margins and are impacted by multiple sourcing agreements, competition and price volatility.